Earlybird or Mayfair? Lo-Fi or Inkwell? No single Instagram filter can cover Western’s glamour.
On May 16, Western celebrated the second anniversary of its Instagram account, @westernuniversity, the second largest Canadian university account that currently boasts more than 12,000 followers and 800 ’grams.
“We work hard to bring our entire community into what we share,” said Melissa Cheater, digital content manager for the university. “Western’s Instagram account has always been a favourite platform of ours and it brings us closer to our community than other social networks. Our Instagram followers are more active than our followers on other networks – it really feels like a community.”
Western’s Instagram account has been a community favourite with an active follower base constantly sharing and contributing images.
In celebrating the account’s anniversary, Western’s Instagram will branch out by starting to follow interesting alumni Instagram accounts, including:
- Cameron Bailey, BA’07, artistic director for the Toronto International Film Festival, @cameronpbailey;
- Paul Wells, BA’89, author and Maclean’s magazine journalist, @inklesspw;
- Sarah Richardson, BA’93, designer and HGTV host, @sarahrichardsondesign;
- Stephan Moccio, BMus’94, songwriter, @stephanmoccio; and
- Vava Angwenyi, BSc’03, founder Vava Coffee Ltd., @vavacoffeekenya.
With the new additions, alumni and campus community photographers will fuse the many hues and shades of Western, Cheater said.